ShiftCam’s LensUltra Smartphone Lenses Promise Unmatched Clarity

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ShiftCam’s LensUltra smartphone lenses are the world’s first to be crafted with fluorite, which the company says provides photographers with “unmatched clarity” and “enhanced bokeh.”

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“Fluorite enhances image quality by reducing color fringing and improving color accuracy,” ShiftCam, the company that produced the ProGrip, says. “Its unique optical properties make it ideal for camera lenses, resulting in sharper, clearer, and more precise images.

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But while the use of fluorite is common in full-size lenses designed for standalone cameras, ShiftCam says that it has not been used in lenses designed for mobile photography — until now.

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“We seek to create a seamless transition between the mobile phone and professional camera experience, enabling users to effortlessly capture high-quality images.

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The basic premise of the lenses is to provide mobile photographers a way to get around the limitations of shooting with just the optics that come included with a smartphone.

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All the lenses mount to a smartphone using ShiftCam’s Universal Lens Mount or Camera Case.